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Work / 10 / E-commerce

Trazo

One WordPress store for watercolor supplies, outdoor workshops and live Zoom classes.

Sector
E-commerce
My part
Web DevelopmentWordPress DevelopmentE-commerce
Website
No longer online

The problem

Trazo teaches watercolor painting. It sells sketchbooks, paint sets and original work, runs outdoor workshops and teaches live classes over Zoom. Three very different kinds of sales had to fit in one store with one checkout.

Trazo home page, top to bottom
Trazo, photograph 1

What I built

I built it on WordPress as one store. Physical products, in-person workshops with dates and online courses share the same catalog, cart and checkout, all priced in pesos. The home page opens with the artwork and the next workshop dates, with a newsletter signup and discount codes to bring people back.

Trazo, photograph 2

The result

The store launched with products, workshops and online classes all selling from one place. The site is no longer online.

  • Web Development
  • WordPress Development
  • E-commerce